50+ projects
available now
Fractional CMO Focused on Efficient, Measurable Growth
I help healthcare, edtech, and DTC companies scale profitably through smart acquisition strategy, performance marketing, and brand systems that actually convert.
I’m Bradley Pearson
I’m a Fractional CMO and performance marketer with a decade of experience helping healthcare, edtech, and DTC brands scale efficiently.
I’ve managed 7-figure ad budgets and built systems that drive over $400K in monthly revenue.
My new focus is in using AI to help teams do the same great work better.
years
8+ years of experience driving measurable growth for healthcare, edtech, and DTC brands.
years
8+ years of experience driving measurable growth for healthcare, edtech, and DTC brands.
years
8+ years of experience driving measurable growth for healthcare, edtech, and DTC brands.
Million
In paid ad spend accross various channels
Million
In paid ad spend accross various channels
Million
In paid ad spend accross various channels
happy clients
In the health and education space
happy clients
In the health and education space
happy clients
In the health and education space
Average ROAS
On paid marketing campaigns for my performance marketing clients
Average ROAS
On paid marketing campaigns for my performance marketing clients
Average ROAS
On paid marketing campaigns for my performance marketing clients
Now Working On
Now Working On
Now Working On
Projects i have worked on
Completed
Archer Review - Lead Growth Marketing Consultant
As Growth & Performance Marketing Lead at Archer Review, I managed seven-figure annual ad spend across Meta, Google, TikTok, and YouTube—driving over $400K in monthly revenue from paid media.
Completed
Archer Review - Lead Growth Marketing Consultant
As Growth & Performance Marketing Lead at Archer Review, I managed seven-figure annual ad spend across Meta, Google, TikTok, and YouTube—driving over $400K in monthly revenue from paid media.
Completed
Archer Review - Lead Growth Marketing Consultant
As Growth & Performance Marketing Lead at Archer Review, I managed seven-figure annual ad spend across Meta, Google, TikTok, and YouTube—driving over $400K in monthly revenue from paid media.
Completed
Tava Health
I managed and optimized paid social campaigns across Meta, Google, and LinkedIn, driving licensed clinician acquisition at a $15 CPL and $60 CAC. These campaigns consistently delivered qualified leads and improved cost efficiency month over month. In parallel, I built and automated LinkedIn and email outreach flows to personalize engagement at scale, and oversaw CRM operations for a 900K-user database.
Completed
Tava Health
I managed and optimized paid social campaigns across Meta, Google, and LinkedIn, driving licensed clinician acquisition at a $15 CPL and $60 CAC. These campaigns consistently delivered qualified leads and improved cost efficiency month over month. In parallel, I built and automated LinkedIn and email outreach flows to personalize engagement at scale, and oversaw CRM operations for a 900K-user database.
Completed
Tava Health
I managed and optimized paid social campaigns across Meta, Google, and LinkedIn, driving licensed clinician acquisition at a $15 CPL and $60 CAC. These campaigns consistently delivered qualified leads and improved cost efficiency month over month. In parallel, I built and automated LinkedIn and email outreach flows to personalize engagement at scale, and oversaw CRM operations for a 900K-user database.
Projects
Projects
Projects
Recent Case Studies
Behuman
Led a full rebuild of BeHuman Health’s brand and growth stack from the ground up.
Date
Jan 15, 2026
Behuman
Led a full rebuild of BeHuman Health’s brand and growth stack from the ground up.
Date
Jan 15, 2026
Behuman
Led a full rebuild of BeHuman Health’s brand and growth stack from the ground up.
Date
Jan 15, 2026
Woven Care
I led growth and clinical acquisition across paid media, tracking, and systems for a multi state pediatric therapy organization hiring Speech Language Pathologists, Occupational Therapists, Physical Therapists, and BCBAs.
Date
Jan 15, 2026
Woven Care
I led growth and clinical acquisition across paid media, tracking, and systems for a multi state pediatric therapy organization hiring Speech Language Pathologists, Occupational Therapists, Physical Therapists, and BCBAs.
Date
Jan 15, 2026
Woven Care
I led growth and clinical acquisition across paid media, tracking, and systems for a multi state pediatric therapy organization hiring Speech Language Pathologists, Occupational Therapists, Physical Therapists, and BCBAs.
Date
Jan 15, 2026
Archer Review Exit Exam
I led the go-to-market strategy for Archer Review’s Exit Exam product launch, managing all paid campaign strategy, ad creative, and performance optimization.
Client
Archer Review
Date
Jul 29, 2025
Archer Review Exit Exam
I led the go-to-market strategy for Archer Review’s Exit Exam product launch, managing all paid campaign strategy, ad creative, and performance optimization.
Client
Archer Review
Date
Jul 29, 2025
Archer Review Exit Exam
I led the go-to-market strategy for Archer Review’s Exit Exam product launch, managing all paid campaign strategy, ad creative, and performance optimization.
Client
Archer Review
Date
Jul 29, 2025
What I Do
Marketing that’s accountable, measurable, and built for scale
Performance Marketing
I design and manage ads across Meta, TikTok, Google, and LinkedIn—turning spend into predictable revenue. From creative testing to automation, every campaign is built for growth.
Meta Ads
Tik Tok Ads
Google Ads
+more
Marketing Strategy
I develop data-driven go-to-market strategies that align brand, performance, and automation into a single growth system.
Design
Automation
Reporting
Lifecycle Automation
+more
Marketing Implementation
From campaign setup to reporting infrastructure, I build the systems that keep marketing teams moving. That means dashboards, automation workflows, and creative operations built for clarity, speed, and repeatable results.
AI Reportiong
Campaign Project management
Prototyping
Processs Design
+more
What I Do
Marketing that’s accountable, measurable, and built for scale
Performance Marketing
I design and manage ads across Meta, TikTok, Google, and LinkedIn—turning spend into predictable revenue. From creative testing to automation, every campaign is built for growth.
Meta Ads
Tik Tok Ads
Google Ads
+more
Marketing Strategy
I develop data-driven go-to-market strategies that align brand, performance, and automation into a single growth system.
Design
Automation
Reporting
Lifecycle Automation
+more
Marketing Implementation
From campaign setup to reporting infrastructure, I build the systems that keep marketing teams moving. That means dashboards, automation workflows, and creative operations built for clarity, speed, and repeatable results.
AI Reportiong
Campaign Project management
Prototyping
Processs Design
+more
What I Do
Marketing that’s accountable, measurable, and built for scale
Performance Marketing
I design and manage ads across Meta, TikTok, Google, and LinkedIn—turning spend into predictable revenue. From creative testing to automation, every campaign is built for growth.
Meta Ads
Tik Tok Ads
Google Ads
+more
Marketing Strategy
I develop data-driven go-to-market strategies that align brand, performance, and automation into a single growth system.
Design
Automation
Reporting
Lifecycle Automation
+more
Marketing Implementation
From campaign setup to reporting infrastructure, I build the systems that keep marketing teams moving. That means dashboards, automation workflows, and creative operations built for clarity, speed, and repeatable results.
AI Reportiong
Campaign Project management
Prototyping
Processs Design
+more
How it Works
How it Works
How it Works
Start marketing campaigns in days, not weeks.
Book a Call
Let’s discuss your goals, challenges, and what success looks like for your business. I’ll share initial thoughts on strategy, channels, and opportunities for quick wins.
Book a Call
Let’s discuss your goals, challenges, and what success looks like for your business. I’ll share initial thoughts on strategy, channels, and opportunities for quick wins.
Book a Call
Let’s discuss your goals, challenges, and what success looks like for your business. I’ll share initial thoughts on strategy, channels, and opportunities for quick wins.
Develop Plan
Within a few days, I’ll deliver a custom 30-day action plan covering campaign strategy, creative direction, and tracking setup—built to improve CAC, ROAS, and lead volume.
Develop Plan
Within a few days, I’ll deliver a custom 30-day action plan covering campaign strategy, creative direction, and tracking setup—built to improve CAC, ROAS, and lead volume.
Develop Plan
Within a few days, I’ll deliver a custom 30-day action plan covering campaign strategy, creative direction, and tracking setup—built to improve CAC, ROAS, and lead volume.
Align on Scope
We’ll refine the plan together, agree on key deliverables, and set clear success metrics and timelines before launch. Transparency and alignment come first.
Align on Scope
We’ll refine the plan together, agree on key deliverables, and set clear success metrics and timelines before launch. Transparency and alignment come first.
Align on Scope
We’ll refine the plan together, agree on key deliverables, and set clear success metrics and timelines before launch. Transparency and alignment come first.
Launch & Optimize
Campaigns and automations go live. I monitor performance daily, running creative and audience tests to maximize ROI and scale efficiently.
Launch & Optimize
Campaigns and automations go live. I monitor performance daily, running creative and audience tests to maximize ROI and scale efficiently.
Launch & Optimize
Campaigns and automations go live. I monitor performance daily, running creative and audience tests to maximize ROI and scale efficiently.
Partnership
Most of my clients work with me long-term. I act as an extension of your team—building systems, improving efficiency, and continuously refining strategy as we grow together.
Partnership
Most of my clients work with me long-term. I act as an extension of your team—building systems, improving efficiency, and continuously refining strategy as we grow together.
Partnership
Most of my clients work with me long-term. I act as an extension of your team—building systems, improving efficiency, and continuously refining strategy as we grow together.
99+
I've helped many clients grow their ideas into effective marketing efforts in the matter of weeks - not months.
FAQs
Answers to common questions about the process…
How do I get started
Just book a quick call so we can discuss your project, goals, and see if we're a good fit.
What tools do you use for communication and delivery?
Typically I like to use slack with my clients but I also like a weekly meeting with all my clients
How long does a typical project take?
I try to get project running in less than two weeks
What if I need help after the project is done?
I typically work with my clients on an ongoing basis, it's is better for both parties this way.
How do you typically work
I typically work on a retainer basis with my clients, sometimes I will do one off projects to see if we are good fit for each other.
What if I’m not sure what I need yet?
No problem! Book a call and we’ll talk it through. I’m happy to help you figure out the best direction based on your goals and budget
FAQs
Answers to common questions about the process…
How do I get started
Just book a quick call so we can discuss your project, goals, and see if we're a good fit.
What tools do you use for communication and delivery?
Typically I like to use slack with my clients but I also like a weekly meeting with all my clients
How long does a typical project take?
I try to get project running in less than two weeks
What if I need help after the project is done?
I typically work with my clients on an ongoing basis, it's is better for both parties this way.
How do you typically work
I typically work on a retainer basis with my clients, sometimes I will do one off projects to see if we are good fit for each other.
What if I’m not sure what I need yet?
No problem! Book a call and we’ll talk it through. I’m happy to help you figure out the best direction based on your goals and budget
FAQs
Answers to common questions about the process…
How do I get started
Just book a quick call so we can discuss your project, goals, and see if we're a good fit.
What tools do you use for communication and delivery?
Typically I like to use slack with my clients but I also like a weekly meeting with all my clients
How long does a typical project take?
I try to get project running in less than two weeks
What if I need help after the project is done?
I typically work with my clients on an ongoing basis, it's is better for both parties this way.
How do you typically work
I typically work on a retainer basis with my clients, sometimes I will do one off projects to see if we are good fit for each other.
What if I’m not sure what I need yet?
No problem! Book a call and we’ll talk it through. I’m happy to help you figure out the best direction based on your goals and budget